Pastor Tommy Urban D Shows Tampa Love Through Action: Love Our City NPO Transforms Communities With Giving
By Dr. Trudy Beerman | 2/10/2025
Hip-hop artist and pastor Tommy Kyllonen demonstrates love language through Nike giveaways and Amazon shopping programs, building heavenly net worth alongside earthly success.
Pastor Tommy Urban D Kyllonen brought his unique blend of hip-hop artistry and community service to PSI TV, sharing how the **Love Our City NPO** demonstrates love through giving and acts of service that make significant impact with underserved communities in Tampa and beyond. His approach illustrates how gifts serve as one of the fundamental love languages for community transformation.
**Innovative Community Giving Strategies**
The Love Our City Tampa program has developed creative giving strategies including:
- **Free Nike shoe giveaways** for back-to-school periods
- **Amazon store shopping experiences** that eliminate the need for money
- **Community service events** that build meaningful connections
These approaches demonstrate practical application of love languages in non-profit work, creating meaningful connections while addressing real community needs.
**Hip-Hop Ministry Meets Community Action**
Urban D represents a unique combination of talents as an internationally known Hip-Hop and Spoken Word Artist who also pastors **Crossover Church** in Tampa. The Love Our City program serves as a 501(c)(3) outreach for the church, demonstrating how religious organizations can engage communities through culturally relevant approaches and practical service.
Pastor Tommy discusses how his Urban D brand has positively impacted both the church and Love Our City initiatives. Being known as an artist enhanced his ability to help the non-profit organization raise funds and build supporting collaborations for community service missions. This demonstrates the power of personal branding in advancing charitable causes.
**Building Heavenly Net Worth**
A key takeaway from his approach involves building a **"heavenly net worth"** with the same intentionality applied to earthly wealth accumulation. This philosophy suggests that investment in community service and spiritual impact creates lasting value that transcends material success while supporting sustainable community transformation efforts.
**Scalable Community Impact Model**
The **Love Your City** initiative has evolved into a proven model for community outreach that transforms neighborhoods in Tampa and extends its influence to other communities. This scalable approach provides a framework that other organizations can adapt for their specific community needs and cultural contexts.
The program's success stems from combining practical service with cultural relevance, recognizing that effective community outreach requires understanding and engaging with local culture rather than imposing external approaches. Urban D's hip-hop background enables authentic connection with community members who might not respond to traditional religious outreach methods.
**Strong Community Engagement Results**
In addition to TV viewership on the PSI TV channel which has a presence on Roku, Apple TV, Amazon Fire TV, and VIDAA TV, this episode was repurposed for other platforms and shortly after posting racked up the following engagement metrics:
- On YouTube it got 2,580 views, 161 likes and 21 comments
- 233 Facebook likes
- 4,461 TikTok views
- 419 Instagram likes.
These metrics demonstrate significant community interest in faith-based approaches to social service that combine cultural relevance with practical impact.
The Love Our City model offers inspiration for other faith-based organizations seeking to expand their community impact through innovative service approaches that honor both spiritual missions and practical community needs while building sustainable transformation programs. [Learn more at](https://loveourcitybook.com/shop/).
[Are you our next PSI TV guest? Learn more at](https://beontv.influencemediaservices.com/)
**Innovative Community Giving Strategies**
The Love Our City Tampa program has developed creative giving strategies including:
- **Free Nike shoe giveaways** for back-to-school periods
- **Amazon store shopping experiences** that eliminate the need for money
- **Community service events** that build meaningful connections
These approaches demonstrate practical application of love languages in non-profit work, creating meaningful connections while addressing real community needs.
**Hip-Hop Ministry Meets Community Action**
Urban D represents a unique combination of talents as an internationally known Hip-Hop and Spoken Word Artist who also pastors **Crossover Church** in Tampa. The Love Our City program serves as a 501(c)(3) outreach for the church, demonstrating how religious organizations can engage communities through culturally relevant approaches and practical service.
Pastor Tommy discusses how his Urban D brand has positively impacted both the church and Love Our City initiatives. Being known as an artist enhanced his ability to help the non-profit organization raise funds and build supporting collaborations for community service missions. This demonstrates the power of personal branding in advancing charitable causes.
**Building Heavenly Net Worth**
A key takeaway from his approach involves building a **"heavenly net worth"** with the same intentionality applied to earthly wealth accumulation. This philosophy suggests that investment in community service and spiritual impact creates lasting value that transcends material success while supporting sustainable community transformation efforts.
**Scalable Community Impact Model**
The **Love Your City** initiative has evolved into a proven model for community outreach that transforms neighborhoods in Tampa and extends its influence to other communities. This scalable approach provides a framework that other organizations can adapt for their specific community needs and cultural contexts.
The program's success stems from combining practical service with cultural relevance, recognizing that effective community outreach requires understanding and engaging with local culture rather than imposing external approaches. Urban D's hip-hop background enables authentic connection with community members who might not respond to traditional religious outreach methods.
**Strong Community Engagement Results**
In addition to TV viewership on the PSI TV channel which has a presence on Roku, Apple TV, Amazon Fire TV, and VIDAA TV, this episode was repurposed for other platforms and shortly after posting racked up the following engagement metrics:
- On YouTube it got 2,580 views, 161 likes and 21 comments
- 233 Facebook likes
- 4,461 TikTok views
- 419 Instagram likes.
These metrics demonstrate significant community interest in faith-based approaches to social service that combine cultural relevance with practical impact.
The Love Our City model offers inspiration for other faith-based organizations seeking to expand their community impact through innovative service approaches that honor both spiritual missions and practical community needs while building sustainable transformation programs. [Learn more at](https://loveourcitybook.com/shop/).
[Are you our next PSI TV guest? Learn more at](https://beontv.influencemediaservices.com/)